Founder’s Journey – Groove Blog

You’ll outgrow your company’s core values. Here’s what to do next.

Alex Turnbull — Wed, 29 Jan 2020 21:10:13 +0000

It wasn’t working, and I was frustrated. Four years ago, we put hundreds of hours into developing our company’s core values, and they now felt broken. The things we used to do because they were “scrappy” were beginning to strain our infrastructure. The things we used to do because they were “fun” led to stagnation […]

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Real Wealth Is Not About Money

Alex Turnbull — Wed, 20 Nov 2019 16:08:00 +0000

This April, our family got some devastating news. We had just returned from a wedding in Florida when we got the call. My father-in-law, an otherwise healthy man in his 60’s who had just retired this past year, was diagnosed with stage four cancer. As this kind of news tends to do, it came as […]

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Founder’s Depression Is Bullshit

Alex Turnbull — Thu, 17 Oct 2019 14:48:32 +0000

I shared a story recently about one of the darkest moments of my career. We’re through it now and better because of it. But, woah… rough times. Two years ago, we were still in its grip. Our team retreat was just a few weeks away, and I was a wreck. Sitting at my kitchen table […]

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Vacations Are Important, but Most Founders Do Them Wrong

Alex Turnbull — Thu, 19 Sep 2019 13:53:50 +0000

It felt like the exact wrong thing to do. It was crazy. Maybe even a little stupid. We had recently finished our rebuilding project, trying to rescue our company from a slide into failure, and we were just starting to find our footing. Things were going well, but after working our way out of the […]

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Why We Dropped “Fun” as a Core Value

Alex Turnbull — Thu, 15 Aug 2019 15:53:20 +0000

And how, as a result, we’re having more fun than ever. “Have fun.” She stared at me. “Go ahead. Just have fun.” I wasn’t sure how to respond. “Having fun yet?” I was talking with my sister, Elizabeth, and she was helping me come to an embarrassing realization. Groove’s “Core Values”—the ones I had so […]

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What I Learned Rescuing Our Startup From Death

Alex Turnbull — Tue, 23 Jul 2019 16:00:00 +0000

How we turned around a company that was headed toward failure This is Part 2 of how we rebuilt Groove. Check out part 1 to get the whole story. As a founder, the only thing worse than your company struggling is knowing that it’s entirely your fault. As Groove quietly stagnated, I had simply believed […]

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Why I Almost Walked Away From the $500k/mo Company I Founded

Alex Turnbull — Tue, 16 Jul 2019 20:00:00 +0000

The story of the darkest months of Groove’s history “I don’t even want to go.” It all came to a head at my kitchen table at home. I was talking with my wife, and I was miserable. Anyone who’s been through it will tell you that the entrepreneur’s journey is full of peaks and valleys, […]

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The Rebirth of Groove (and the Next Stage In Our Startup Journey)

Alex Turnbull — Tue, 29 Jan 2019 11:08:44 +0000

Where we’ve been, where we’re going, and answers to all of the questions that many of you have been asking. I know. It’s been a while. Every few days, I’ll see a Tweet like this one… Or a comment like this one… Over the last several months, reading messages like this has been hard. Every […]

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Why I Stopped Hustling

Alex Turnbull — Thu, 27 Apr 2017 14:43:29 +0000

Taking on the most dangerous word in our community. “If you’re not hustling, you’re losing.” It’s the message we get from countless books, social media posts, blog posts and videos of entrepreneurs yelling at us to work our hands to the bone to achieve our dreams. It’s captivating. It’s motivating. It’s inspiring. It’s absolutely destroying […]

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Too Many Startups Like Playing Startup

Alex Turnbull — Thu, 27 Oct 2016 12:42:13 +0000

7 signs that you’re focused on stuff that doesn’t matter, and how to snap out of it. “I love startups. I hate the startup scene.” I was having lunch with a friend of mine, and he was mad. He’s founded and sold two companies, and he’s a sought-after advisor for young companies looking to break […]

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What It’s Like to Compete Against Goliath (And Why You Should Do It Anyway)

Alex Turnbull — Thu, 29 Sep 2016 14:01:13 +0000

A lot of startups compete against huge, successful companies. Here’s why you shouldn’t be afraid. “But man, I really don’t want to go to battle against Goliath.” The entrepreneur who inspired this post – one who has already built and sold a successful company – had just finished telling me about his plans for a new B2B […]

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