Founder's Journey · 7 Min read
We thought we were being smart with innovative pricing models. We were wrong, but we finally righted the ship.
Alex Turnbull CEO & Founder @Groove
Growth · 10 Min read
Our customers were happy, our product was strong, but our conversion rate was awful. Here’s how we changed that...
Founder's Journey · 9 Min read
As a non-technical founder I've started 3 SaaS companies without writing a line of code. This is how to start a tech company without technical background
Entrepreneurship · 5 Min read
As the new customers rolled in, our promotion was looking to be a home run. Unfortunately, it was costing us dearly.
Three days before releasing our survey, we realized that we were totally unprepared. We had to figure out how to get survey responses...
Founder's Journey · 6 Min read
Customer support isn’t usually thought of as a CEO-level responsibility. Here’s why in our case, that couldn’t be more wrong.
Letting someone go is hard to do, but the costs of not doing it could crush your business. Here’s how I handle firing at Groove.
It’s easy to come up with reasons why you won’t succeed. It also ensures that you never will. Here’s how I stopped making excuses and started succeeding.
Entrepreneurship · 3 Min read
We’re giving away thousands of dollars in awesome SaaS prizes from KISSMetrics, Unbounce, Mixergy, Clarity.fm and more. Here’s why
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